Internet usage in Nigeria
Brands / Business / Digital / Marketing / Mobile / Technology

How many internet users do we really have in Nigeria?

Let’s talk about the number of internet users in Nigeria.

Depending on who you ask, you will find different numbers branded all over the internet.

The body in the best possible position to give the exact figures is the NCC. They put the number at close to 97 million  as at June 2016. This is the number most people quote in their presentations and talks, …

saturday emmanuel, skill, determination,focus,grit,perseverance,passion,employment,job,focus
Marketing / Others

Meet Saturday Emmanuel

Watch this video to see how a young, determined lad moved up the racks from security guard to art director at the largest marketing communications agency in Nigeria.

Your’s truely was interviewed in the video and I talk about what makes Saturday Emmanuel special. If you just can’t wait to get to my bit, …

Real Problems in Africa

Let’s Solve Real Problems in Africa

The Internet has given birth to a whole new generation of “business” folks with very entrepreneurial mindsets. These people are not interested in the regular 8-5 pm. No, these people want to start their own thing, run their own businesses.They are not interested in running businesses like we are used to. They want …

Digital Transformation
Business / Digital

Digital Transformation : Digital to the Core

Getting a true cost benefit out of digital business begins with establishing a digital strategy as part of your company’s core principles. Let’s be clear, a digital strategy is not a digital marketing strategy. There is much more to it than ad placements and personalization. Digital is not something that can be effective …

Brands / Digital

Virtual Reality and Opportunities for Brands

I am beginning to think that 2016 will be the year VR (Virtual Reality) finally takes off. VR and its more complicated cousin, AR (Augmented Reality) have been buzzwords for as long as I can remember, making the top trends for the last couple of years, but never really making it into mainstream …