Price increase letter

Tell customers about a price change clearly, kindly and in good time.

Nobody enjoys a price rise, but customers mind surprises far more than honest notice. This letter tells them what is changing, when, and who to talk to.

Why use it

  • Clear notice in writing avoids arguments at the till or on the next invoice.
  • Explaining the reason and honouring existing quotes keeps goodwill, and keeps customers.
  • One well-written letter can go to every customer, so everyone hears the same thing.

How it works

  1. Add your business details and the customer's name, or leave it general.
  2. Enter the date the new prices start and list what is changing.
  3. Add a reason and a date until which you will honour current quotes, if you wish.
  4. Say how customers can ask questions, then download or copy the letter.

Good to know

  • Give notice before the new prices start. Many businesses aim for about 30 days, and some contracts say exactly how much notice you must give, so check yours.
  • Say what changes in plain numbers (old price, new price). Vague phrases like "a small adjustment" make people suspect the worst.
  • Honouring quotes you have already given builds trust and, in many cases, is what your quote promised anyway.

Questions

How much notice should I give?

There is no single rule. Many businesses give around 30 days. If you have contracts or subscriptions with customers, check their terms, because they may set the notice period.

Do I have to give a reason?

No, the reason is optional. A short, honest reason, such as higher costs of materials or fuel, usually helps customers accept the change.

What about quotes I have already sent?

Add an "honour until" date and the letter says that existing quotes and orders placed before then keep the current prices.

Is my information stored?

Only on your own device, so your business details are ready next time. Nothing you type, including your prices, is sent to us.

Please note

Provided free, as is, for general use. It is not legal, financial or business advice. Whether and how you can change prices may depend on your contracts, quotes, subscriptions and the consumer rules where you are, so check them, or ask a qualified adviser, before you send. You are responsible for the content of the letter and for keeping any promises it makes. Do not use this to create false or misleading documents.

Related tools: Price list maker, Quotation maker, Profit and markup calculator, Business thank-you letter